Modeling and designing user needs in the digital economy

DOI: 10.22394/2071-2367-2023-18-5-151-171 EDN: QDQHPE

Authors

  • Lyapina I. R Orel State University named after I.S.Turgenev
  • Sibirskaya E.V ", Russian Economic University named after G.V. Plekhanov

Keywords:

digital economy, need, modeling of needs, designing of need

Abstract

The purpose is to study the features of the formation of a system of stage modeling and design of user needs in the digital economy.

The subject of the study is the users’ needs in the digital economy and how they are formed.

Research methodology. The methodological basis of the study requires the use of tools with theoretical and graphical approaches. In this case, in the context of study, methods of graphical and tabular accumulation of information, grouping, accumulation of ideological views, and systematization of processes are used.

As a result of the study, it was indicated that changes in the processes caused by a change in the economic paradigm lead to the formation of new needs among users. The specific needs of the digital economy are determined by the implementation of information infrastructure, the organization of a system of strategic planning and surveillance, the collection and accumulation of spatial data, the creation and diversification of complex systems. Therefore, design of users’ needs is based on (1) the need to solve the problem, (2) the need that is not obvious, (3) the need that is formed according to the current development circumstances, (4) the need based on strategic thinking, (5) the need in conditions of transformation of the external environment.

Author Biographies

Lyapina I. R, Orel State University named after I.S.Turgenev

Doctor of Economic Sciences, Docent, Head of the Department of Marketing and Entrepreneurship

Sibirskaya E.V, ", Russian Economic University named after G.V. Plekhanov

Doctor of Economic Sciences, Professor, Chief Researcher of the SL "Regional Policy and Regional Investment Processes"

References

Bakken D.G. The quest for emerging customer needs // Marketing Research. – 2001. – Vol. 13. – № 4. – p. 30.

Islam M.N. A Methodology for extracting dimensional requirements for a product from customer needs // The International Journal of Ad-vanced Manufacturing Technology. – 2004. – Vol. 23. – №7-8. – pp. 489-494.

Адилов Э.И. Экономика-математическое моделирование процессов и объектов цифровой экономики // Экономика и предпринимательство. – 2022. – № 3 (140). – С. 247–250.

Корнейчук А.А., Золотарева А.Ф., Пугановская Т.И., Галямин А.В. Имитационное моделирование как инструмент формирования навыков социально ответственного экономического поведения хозяйствующих субъектов цифровой экономики // Копирайт. Вестник Российской академии интеллектуальной собственности и Российского авторского общества. – 2019. – № 4. – С. 52–60.

Кузьмина Н.Д., Иванова Е.Н., Пегасова Н.А., Бормотов А.А., Кильганова Е.В. Имитационное моделирование как одно из средств формирования компетенций цифровой экономики // Современное педагогическое образование. – 2020. – № 7. – С. 142–145.

Ноакк Н.В., Ларин С.Н., Знаменская А.Н. Моделирование проявлений феномена доверия к продуктам цифровой экономики // Международный научно-исследовательский журнал. – 2018. –

№ 3 (69). – С. 160–163.

Поляков Д.В., Минин Ю.В., Шамкин В.Н., Краснянский М.Н., Родин В.В. Формализация информационной потребности пользователя на основе нечеткой логики // Приборы и системы. Управление, контроль, диагностика. – 2012. – № 3. – С. 47–50.

Рогушина Ю.В. Разработка онтологической модели информационной потребности пользователя при семантическом поиске // Онтология проектирования. – 2014. – № 2 (12). – С. 60–82.

Черепанов И.О. Потребности клиента – наш главный ориентир // Железнодорожный транспорт. – 2017. – № 4. – С. 14–16.

Adilov, E.I. (2022) Ekonomika-matematicheskoe modelirovanie protsessov i ob"ektov tsifrovoi ekonomiki [Economics-mathematical modeling of processes and objects of the digital economy]// Ekonomika i predprinimatel'stvo.– № 3 (140). – P. 247–250. (In Russ.)

Korneichuk, A.A., Zolotareva, A.F., Puganovskaia, T.I., Galiamin, A.V. (2019) Imitatsionnoe modelirovanie kak instrument formirovaniia na-vykov sotsial'no otvetstvennogo ekonomicheskogo povedeniia khoziaistvuiushchikh sub"ektov tsifrovoi ekonomiki [Simulation model-ing as a tool for developing skills in socially responsible economic behavior of business entities in the digital economy]// Kopirait [Copyright]. Vestnik Rossiiskoi akademii intellektual'noi sobstvennosti i Rossiiskogo avtorskogo obshchestva. – № 4. –P. 52–60. (In Russ.)

Kuz'mina, N.D., Ivanova, E.N., Pegasova, N.A., Bormotov, A.A., Kil'gano-va, E.V. (2020) Imitatsionnoe modelirovanie kak odno iz sredstv formirovaniia kompetentsii tsifrovoi ekonomiki [Simulation modeling as one of the means of developing competencies in the digital economy] // [Sovremennoe pedagogicheskoe obrazovanie Modern pedagogical educa-tion].– № 7. – P. 142–145. . (In Russ.)

Noakk, N.V., Larin, S.N., Znamenskaia, A.N. (2018) Modelirovanie pro-iavlenii fenomena doveriia k produktam tsifrovoi ekonomiki [Modeling manifestations of the phenomenon of trust in digital economy products] // Mezhdunarodnyi nauchno-issledovatel'skii zhurnal International Scientific Research Journal [International Scientific Research Journal]. –№3 (69). –

P. 160–163. (In Russ.)

Poliakov, D.V., Minin, Iu.V., Shamkin, V.N., Krasnianskii, M.N.,

Rodin, V.V. (2012)Formalizatsiia informatsionnoi potrebnosti pol'zovate-lia na osnove nechetkoi logiki [Formalization of the user's information needs based on fuzzy logic].// Pribory i sistemy. Upravlenie, kontrol', diag-nostika [Devices and systems. Management, control, diagnostics].– №3. – P. 47–50. (In Russ.)

Rogushina, Iu.V. (2014) Razrabotka ontologicheskoi modeli infor-matsionnoi potrebnosti pol'zovatelia pri semanticheskom poiske [Devel-opment of an ontological model of the user’s information needs during se-mantic search]. // Ontologiia proektirovaniia [Design Ontology].–№ 2 (12). – P. 60–82. (In Russ.)

Cherepanov, I.O. (2017) Potrebnosti klienta – nash glavnyi orientir [Client needs are our main guideline].//Zheleznodorozhnyi transport [Railway transport]. – № 4. – P. 14–16. (In Russ.)

Том 18 выпуск 5 2023

Published

2023-10-30

How to Cite

Lyapina И. Р., & Sibirskaya Е. В. (2023). Modeling and designing user needs in the digital economy : DOI: 10.22394/2071-2367-2023-18-5-151-171 EDN: QDQHPE . Central Russian Journal of Social Sciences, 18(5), 151–171. Retrieved from https://orelvestnik.ru/index.php/srvon/article/view/152

Issue

Section

Экономика и управление